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New World Alliance

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"New political parties such as the Citizens Party have formed in the United States. ...  [A] more visionary, global movement ... has now been incorporated as the New World Alliance."
-- Hazel Henderson, The Politics of the Solar Age, Doubleday, 1981

New World Alliance:
Introductory Brochure

In the late 1970s -- long before national political commentators like John Avlon and Joe Klein began writing about the “radical middle” (see 50 Thinkers and Activists Try to Describe the Radical Middle elsewhere on this website) -- a radical middle / transpartisan perspective began taking shape in the U.S.

Its first political vehicle may have been the New World Alliance (1979 - 1983).  The Alliance's introductory brochure, "A Different Kind of Political Organization," is reproduced below.

To view the Alliance's main web page - which includes its political platform, multiple print-media mentions, and comments from 15 former members - just click HERE.

SECTIONS OF THE BROCHURE:

1.    What Is Politics?

2.    What Is the New World Alliance?

3.    New World Policy Goals

4.    Some Projects of the Alliance

5.    Symbol of the Alliance

6.    Origins of the Alliance

7.    Governing Council of the Alliance

[Extra: Some Other Alliance People]

 

A Different Kind of Political Organization

 

 

Governing Council of the New World Alliance meets at a lodge near Phoenicia NY, September 1980.

 

 What Is Politics?

Politics is the way we live our lives.

It is not just running for office. It is the way we treat each other, as individuals, as groups, as governments. It is the way we treat our environment. It is the way we treat our selves.

Politics has to do with where we shop, what we eat, how we maintain our health. It has to do with the kinds of schools we create, the energy we use, the neighborhood organizations we build, the work we do.

Politics involves our way of seeing the world, of developing our consciousness, of awakening our whole selves. It has to do with our attitudes, our values, our innermost dimensions.

 

What Is the New World Alliance?

The New World Alliance is a gathering of people from all areas of the country, from all walks of life, and from all parts of the social and economic spectrum, who have come together around a new vision of politics.

We know that millions of people today have come to believe, as we have, that the traditional political parties and organizations -- whether of the left or right -- do not have solutions to our problems.

We know that millions of people today are moving, as we are, toward new forms of politics inside and outside the traditional structures, building new organizations in their communities and regions, thinking for themselves, discovering their own solutions and their power to make a difference in the world.

The New World Alliance seeks to identify these creative new forces around the country -- to help draw them together in a larger and more effective network -- to encourage others to join in taking these new paths -- and to transform the agenda of American politics during the decade ahead.

 

[TEN BROAD GOALS]

Specifically, the New World Alliance is working to foster:

A POLITICS OF HOPE that treats the problems and scarcities before us as opportunities to clarify our sense of what is truly important in life;

A POLITICS OF HEALING that goes beyond traditional polarities of left-against-right and us-against-them and in all matters promotes cooperation and community, understanding and mutual aid;

A POLITICS OF REDISCOVERY that rekindles such traditional values as self-reliance, wholesome living, thrift, generosity, neighborliness, community, and the honoring of excellence;

A POLITICS OF HUMAN GROWTH that fosters the fullest development of each person’s potential by working to improve our birthing and parenting, our nutrition, our health and fitness, our family and community life, our education, our arts and sciences, our way of growing old, and our way of dying -- all the things that make us more fully human;

A POLITICS OF ECOLOGY which understands that we are only one part of a seamless web of life, that damage to any part is damage to the whole, and that we are responsible for life on earth;

A POLITICS OF PARTICIPATION that provides every member of society with a full and equal opportunity to influence the political and economic institutions affecting their lives, and that fosters personal responsibility to fulfill that task;

A POLITICS OF APPROPRIATE SCALE that eliminates needless bureaucracy, removes the special privileges which maintain unnecessarily large concentrations of wealth and power, and wherever feasible encourages smaller industries, businesses, cities, and farms;

A POLITICS OF GLOBALISM that recognizes we are all citizens of an emerging planetary civilization, in which we must observe the rights and needs of people everywhere as fully as our own;

A POLITICS OF TECHNOLOGICAL CREATIVITY that develops the fullest potential of contemporary science by putting it in service to constructive activity, and guiding it by humanistic and ecological -- rather than technocratic -- values;

A POLITICS OF SPIRITUALITY which understands that we are at one with all creation, that each human being possesses a core of infinite worth, and that the way we do things is as important as the things we do.

 

[FOUR BROAD TASKS]

Those of us who have come together in the New World Alliance have been involved in a wide variety of activities for personal growth, social change, and ecological awareness. We have experienced this new kind of politics in operation, and we know that it works, here and now, in everyday life.

Therefore, we are creating the New World Alliance as a force which will help in the coming years to:

link and reinforce the individuals, groups, and organizations that are developing a New World politics . . .

clarify and communicate a broad view of what is going on throughout the country among these [people and] organizations . . .

stimulate an ongoing dialogue among people from every social and economic and political grouping about the best directions for America’s future . . .

initiate projects that translate the ideas of New World politics into practical and effective action.

We are not a political party, nor another special interest lobby, but rather something far more fundamental: An Alliance of individuals to encourage ALL of us to look deeply and questioningly at our attitudes and values, our institutions, and the way we live . . . and, together, to create a New -- and better -- World.

 

New World Policy Goals  [abridged]

 [For an elaboration of these goals and many more, see the pdf of our political platform HERE.]

GLOBAL SECURITY

-- Advance a new global vision that rejects the inevitability of war, permanent enemies and permanent crisis;

-- Replace the demands of narrow nationalism with concern for the interests of people everywhere;

-- Promote the self-determination of all nations, and an end to political, cultural, and economic repression of the small and weak by the strong and powerful;

ECONOMY

-- Reduce centralized control of the economy, whether by government, corporations, labor, or finance capital;

-- Recognize the existence and the importance of informal, non-market economic activity;

ENERGY AND ENVIRONMENT

-- Transform our present wasteful, resource-depleting society into a high-efficiency society based on renewable resources;

-- Preserve ecological diversity and provide a clean, safe, and healthy environment for all life;

SCIENCE AND TECHNOLOGY

-- Emphasize the importance of scientific development of technologies that are appropriate for use in everyday life;

-- Involve ordinary citizens in the assessment of science and technology;

HEALTH

-- Promote a holistic approach to wellness rather than crisis-oriented responses to illness.

 

Some Projects of the Alliance

Local Chapters [at one point there were chapters in many major cities - ed.]

“Living” Political Platform [A Transformation Platform: The Dialogue Begins, 98 pp., 1981]

“Consultations with Government Officials”

“Political Awareness Seminars”

“Bill of Responsibilities”

Political Action Committee

Speakers Bureau

Resource Center

Renewal Newsletter

 

Symbol of the Alliance

The White Eagle is a traditional Native American symbol of spiritual transformation, sacredness, watchfulness for the well-being of the coming generations. It is also found in many other cultures.

 

Origins of the Alliance

The New World Alliance was born from a conviction that our nation is at a crossroads where our ideas and institutions must advance to meet the problems and opportunities before us.

The Alliance originated from a process of cross-country networking by Mark Satin, and a 21-page questionnaire answered by over 350 people [from across the U.S. who were involved] in a variety of personal growth and social change activities.  The questionnaire asked what specific policies, programs, and processes could be fostered by a new transformation-oriented political organization.

The first Governing Council, selected by questionnaire respondents, met in 1979 to found the New World Alliance.

 

Governing Council of the Alliance

[There were 39 seats (excluding staff seats) on the GC.   People rotated in and out; this list consists of those GCers whom I feel made the most positive practical or moral contributions to the organization.  Their identifiers are almost always from the brochure. -  ed.]

James Benson
Institute for Ecological Policies, VA

Clement Bezold
Institute for Alternative Futures, DC

Robert Buxbaum
Office of the New York City Council President, NY

Rene F. Cardenas
Development Associates Inc., DC

Nancy Cosper
Networker, OR

Jeff Cox
Organic Gardening Magazine, PA

Gordon Davidson
Sirius Community, MA

Leonard Duhl, M.D.
School of Public Health, University of California-Berkeley, CA

Bob Dunsmore
San Luis Valley Energy Center, CO

Gordon Feller
Planetary Citizens, NY

Mel Gurtov
Department of Political Science, Portland State University, OR

Bethe Hagens
Department of Anthropology, Governors State University, IL

Alanna Hartzok
Henry George School of Social Science, CA

Lex Hixon
WBAI-FM, NY

Norie Huddle
Center for New National Security, DC

Miller Hudson
State Legislature, CO

Neal H. Hurwitz
Development and fundraising consultant, NY

Donald F. Keys
Planetary Citizens, NY

Martha Keys
Planetary Citizens, NY

Arnold Klassen
Gay Health Collective, MA

Betsy Lehrfeld
Attorney, DC

Brian Livingston
Events coordinator, OR

Leslie Lowery
Public school teacher, NY

John McClaughry
Senior Domestic Policy Advisor, The White House, DC

Michael Marien
Future Survey newsletter, NY

Mark Mawrence
Networker and policy analyst, Sweden

Corinne McLaughlin
Sirius Community, MA

Patricia Mische
Global Education Associates, NJ

Wendy Mogey
Institute for the New Age, NY

Jay Ogilvy
SRI International, CA

Robert Olson
Office of Technology Assessment, DC

Richard B. Perl
Peace activist, NY

Donna Price
Financial consultant, CO

Rarihokwats
School of Living, PA

Kirkpatrick Sale
Author, NY

Marc Sarkady
Another Place Community, NH

James S. Turner
Food Safety Council, DC

Eric Utne
Wilson Learning Corporation, MN

Gail Whitty
Southeast Michigan Transportation Authority, MI

Malon Wilkus
Federation of Egalitarian Communities, MO

Stephen Woolpert
Department of Political Science, University of Maryland, MD

ALLIANCE LEGAL COUNSEL; AUTOMATICALLY GC

Gerald Goldfarb
Attorney, CA

FULL-TIME ALLIANCE STAFF MEMBERS; AUTOMATICALLY GC

Sarah James
New World Alliance (staff), DC

Mark Satin
New World Alliance (staff), VA

Robert Thompson
New World Alliance (staff), VA

 

EXTRA: Some Other Alliance People Who Deserve Mention Here

[Added by M.S. for this website.]

SUBSEQUENT STAFF MEMBERS

Paul Bundick
New World Alliance (staff), DC

Kathleen Hennessy
New World Alliance (staff), DC

FLAGSHIP CHAPTERS AND THEIR CONTACTS

Washington, DC
Jim Easterly

New York City
Michael Blinick and Wendy Mogey

Milwaukee
Mary Kopac

Dallas
Susan Walton

Greater Los Angeles
Gerald Goldfarb and Joe Simonetta (L,A.)
Mel Gurtov and Laura Klure (Riverside)

San Francisco Bay Area
Alanna Hartzok

SOME SOURCES OF CRUCIAL EARLY ASSISTANCE AND / OR ADVICE

Diane Brown
Institute of Noetic Sciences, CA

Elizabeth Campbell
Association for Humanistic Psychology, CA

Jerry Fletcher
U.S. Dept. of Education policy analyst, DC

Guy Gran
World Bank consultant, DC

Mildred Loomis
School of Living, PA

Clear and True Marks
Decentralist activists, CA

John D. Marks
Former U.S. State Dept. official, DC

Lou Mobley
Former IBM executive, MD

Virginia Senders
Psychologist and group facilitator, MA

Robert Theobald
Futurist, WA

“FOUNDUING SPONSORS” OF THE ALLIANCE’S NEWSLETTER, RENEWAL

[Twenty-six issues were published and mailed to members.  Most of these sponsors became advisors to Renewal’s successor newsletter, New Options (1984-1992).]

Ernest Callenbach
Author of Ecotopia and Ecotopia Emerging, CA

Willis Harman
Consciousness-change advocate, CA

Hazel Henderson
Futurist and “anti-economist,” NJ

Karl Hess
Decentralist author and activist, WV

Patricia Mische
World-order author and activist, NJ

Jeremy Rifkin
Holistic and ecological thinker, DC

James Robertson
Critic of the job-centered economy, Britain

Carl Rogers
Co-creator of “humanistic psychology,” CA

John Vasconcellos
State legislator focusing on self-esteem issues, CA

 

https://en.wikipedia.org/wiki/New_World_Alliance

Twenty people sitting in a circleGoverning Council of the New World Alliance meets at a lodge in upstate New York, September 1980. Leonard Duhl of UC Berkeley is seated at the upper left, Michael Marien of the World Future Society is seated with legs crossed at the upper right, and spiritual-politics theorist and activist Corinne McLaughlin is sitting to Marien's right.

The New World Alliance was an American political organization that sought to articulate and implement what it called "transformational" political ideas. It was organized in the late 1970s and dissolved in 1983. It has been described as the first U.S. national political organization of its type[1] and as the first entity to articulate a comprehensive transformational political program.[2]

The Alliance maintained a national office two blocks from the White House. It established chapters across the U.S., produced a 98-page political platform, conducted "Political Awareness Seminars" to help participants learn to communicate across ideological and psychological divides, initiated national "Consultations with Elected Officials," and produced a national political newsletter whose sponsors included Ecotopia author Ernest Callenbach and psychologist Carl Rogers.

Over the decades, social scientists and others have sought to explain why the Alliance did not achieve a longer life. There is no agreement. Explanations have touched on history (the U.S. was not ready), culture (the Alliance was too counter-cultural), process (the commitment to near-unanimous consensus decision-making was too onerous), leadership (the people on the Governing Council did not have the personalities or skills to build a mass organization), transformational political assumptions and behaviors (said to be inappropriate, self-defeating, or cult-like), and more.[nb 1]

Following the dissolution of the organization, many former Governing Council members and other founders of the Alliance – many near the beginning of their careers[6] – took transformational ideas into a variety of organizational settings, including the early U.S. Green Party movement and the multinational corporate world. Their organizational efforts and published political writings extended into the 21st century.

A "transformational" politics

"The 10 Goals of the New World Alliance: 1. A politics of hope; 2. A politics of healing; 3. A politics of rediscovery; 4. A politics of human growth; 5. A politics of ecology; 6. A politics of participation; 7. A politics of appropriate scale; 8. A politics of globalism; 9. A politics of technological creativity; 10. A politics of spirituality."

– New World Alliance, "Introductory Brochure," 1980.[7]

After the political turmoil of the 1960s, many writers and activists began searching for a new political perspective that would give special weight to such topics as consciousness change, ecology, decentralization of power, and global cooperation.[8][9] Some called the emerging new perspective "transformational."[10][11]

Naming the Alliance's politics

The New World Alliance has been described by many terms other than transformational – among them, new paradigm,[12]Aquarian Cconspiracy,[13][nb 2]New Age-oriented,[1][nb 3] postliberal,[20] post-socialist,[21] and Green.[22] A libertarian magazine found the Alliance's newsletter to be "surprisingly libertarian,"[23] and a book about radical centrism characterized the Alliance as radical centrist.[24]

However, "transformational" has been the term most frequently used to describe the Alliance's politics, both by political scientists[2][25] and by the Alliance itself. For example, an article from the Alliance's chairperson was entitled "The New World Alliance: Toward a Transformational Politics,"[13] and the Alliance's political platform is entitled "A Transformation Platform: The Dialogue Begins."[6]

Describing the Alliance's politics

Kindly looking older man with white hair and goatee.Academic J. Gordon Melton said the Alliance attempted to combine left- and right-wing perspectives.

Many attempts have been made to describe the Alliance's approach to transformational politics. Cultural critic Annie Gottlieb interviewed an Alliance member who said its goal was "to embody a new holistic vision of politics in America."[26] Futurists Jessica Lipnack and Jeffrey Stamps said the Alliance was attempting to introduce values into politics that had traditionally been outside it.[27] British Green activist Sara Parkin named some of those values, including "healing," "rediscovery," and "spirituality."[22] Scholar J. Gordon Melton and his colleagues focused on the Alliance's commitment to combining supposed opposites – left and right, personal and political.[28] Citing the ancient Greek concept of Paideia, Alliance chair Bob Olson told an interviewer that the Alliance wanted to build a society where every institution was geared to developing people's abilities and potentials.[13]

Political theorists Corinne McLaughlin and Gordon Davidson identified what they felt was a defining passage in one Alliance document:

Politics is the way we live our lives. It is not just running for office. It is the way we treat each other, as individuals, as groups, as government. It is the way we treat our environment. It is the way we treat ourselves.[29]

Arthur Stein, a political scientist at University of Rhode Island, pointed to another passage in an Alliance document:

The NWA seeks to break away from the old quarrels of "left against right" and help create a new consensus based on our heartfelt needs. It emphasizes personal growth – and nurturing others – rather than indiscriminate material growth. It advocates "human scale" institutions that function with human consideration and social responsibilities. It draws on the social movements of the recent past for new values like ecological responsibility, self-realization and planetary cooperation and sharing. It draws on our conservative heritage for values such as personal responsibility, self-reliance, thrift, neighborliness and community. It draws from the liberal traditions a commitment to human and civil rights, economic equity and social justice. We call this synthesis "New World" politics.[30]

Author Kirkpatrick Sale observed that the Alliance's newsletter boiled its definition of transformational politics down to a phrase – "the reconceptualization of politics along human growth, decentralist, and world order lines."[31] "As sorry a mouthful of rhetoric as that is," Sale concluded, "that's roughly what this 'transformational' idea is all about."[31][nb 4]

History

The organizing tour

Determined-looking young man against city skyline.Mark Satin at the start on his 24-city organizing tour for the Alliance, Vancouver, Canada, 1978. (Photo by Erich Hoyt.)

Organizing for the Alliance began in 1978, when author Mark Satin embarked on a two-year tour of North America.[1][27] Although the tour was initially designed to promote one of his books at conferences and other events, it quickly expanded into an effort to locate those who wanted to start a new political organization with a new political perspective.[1] Satin told the authors of the book Networking that he traveled "systematically" to 24 cities and regions across the continent. He was especially interested in finding people committed enough to want to fill out an extensive questionnaire about the future organization.[27] According to one magazine, by the summer of 1979 Satin had traveled over 50,000 miles, mostly by Greyhound bus.[1] He stopped when he found 500 people that were willing to answer the questionnaire.[27]

The questionnaire

The questionnaire, when finally composed and sent out, came to 21 pages.[22] One political science text later compared it to a Delphi survey.[25] It consisted largely of multiple-choice questions[6] about what a transformation-oriented political organization should consist of.[13] Some questions dealt with policy; for example, "How can we make small family farming more of an option for Americans?" Others dealt with structure – "How large should the Board of Directors be?"[27]

Of the 500 people the questionnaire was sent to, 350 responded.[27] The author of the book Green Parties described the respondents as people involved in personal-growth work and social change.[22] The editors of a book on transformational politics described them as "academics, policy experts, and political activists interested in this emerging political perspective."[25]

While it is not clear how closely the organization followed the questionnaire in shaping itself, one political scientist thought it significant that the "overwhelming source" of U.S. political problems among questionnaire-answerers was found to be "our attitudes and values."[6]

"Governing Council"

Five happy-looking people at a lawn party.GC chairperson Bob Olson (second from right) was a project director at the U.S. Office of Technology Assessment.[33] GC member Kirkpatrick Sale (center) was a Neo-Luddite theorist.[34]

The questionnaire determined that a 39-member board of directors, called the Governing Council (GC), should be chosen to run the Alliance. In addition, it determined that the GC should be chosen from among the questionnaire-answerers themselves. Eighty-nine of them volunteered to stand for the GC, and the first 39 GCers were chosen by a variety of means: 40% by mail ballot, 30% by lottery, 20% by Satin (who'd met the questionnaire-answerers during his bus tour), and 10% by four women.[27]

The selection process produced a diverse GC. A political scientist pointed to "teachers, feminists, think-tank members."[2] A journalist called attention to a Ronald Reagan speechwriter, a former Robert F. Kennedy speechwriter, a corporate vice-president, and a spiritual teacher.[35] A spokesperson for the Alliance touted "a co-author of the Pentagon Papers" as well as "several people from the erstwhile counterculture."[36]

In 1980, the 39 GC members included Jim Benson, Clement Bezold, Lex Hixon, John McClaughry, Corinne McLaughlin, Kirkpatrick Sale, Mark Satin, Eric Utne, Robert Buxbaum of the Office of the New York City Council President, Jeff Cox of the Rodale Institute, Leonard Duhl of UC Berkeley, Bethe Hagens of Governors State University, Miller Hudson of the Colorado legislature, Donald Keys of the World Federalists, James Ogilvy of SRI International, Bob Olson of the Office of Technology Assessment of the U.S. Congress, Gail Whitty of the NOW-Detroit board of directors, Malon Wilkus of the Federation of Egalitarian Communities, and Rarihokwats, founder of Akwesasne Notes newspaper from the Mohawk Nation at Akwesasne.[33][nb 5] Besides being on the GC, Olson served as chairperson of the Alliance.[13]

Structure and process

Stately looking buildings on a downtown streetThe Alliance's national office was two blocks from the White House, in the light brown building midway down the row of buildings here.[nb 6]

The Governing Council met semi-annually.[37] There was also a Coordinating Committee,[13] and a national office was established two blocks from the White House in Washington, D.C.[35]

But one of the Alliance's expressed goals was "a politics of participation,"[7] and the GC chose not to run the Alliance from the top down. The authors of the book Networking describe the organization as "nonhierarchically structured" and say decisions were made by decentralized committees.[27]

There were also local chapters. Belden Paulson, a political scientist at University of Wisconsin-Milwaukee, says that in the early years the Alliance had "a kind of missionary zeal" to establish local chapters across the U.S. He reports that 50 people turned up at the initial chapter meeting in Milwaukee and that the group met for several years.[6]

The Alliance's processes emphasized consensus and even meditation. An encyclopedia from Gale Research reports that the Alliance expressed a "commitment to consensus building in all our groups and projects."[38] It also reports that Alliance chapters and projects claimed to use "short periods of silence [in order] to draw on our intuition in making decisions and solving conflicts."[38]

Projects

The Alliance sustained four principal projects.

Political platform

"The Transformation Platform of the New World Alliance is different from conventional political platforms in fundamental ways. ... It is an attempt to go beyond the polarity of left-against-right by integrating the highest values in our nation's conservative and liberal heritage with the learning that has taken place in recent social movements. ... It begins – but only just begins – a reconceptualization or paradigm change regarding the very nature of politics. We recognize that public policy is only one "face" of politics. Equally important political work takes place in the community, the workplace, and in personal development and interpersonal relationships."

– New World Alliance, introduction to A Transformation Platform: The Dialogue Begins, 1981.[39]

The Alliance produced a 98-page political platform that achieved what one commentator claimed was wide circulation.[6]A Transformation Platform: The Dialogue Begins discussed crime and justice, economics, science and technology, health, the environment, global affairs, and more.[27] It made about 300 specific policy proposals.[2] But it sought to do more than provide good ideas. Bob Olson, chair of the Alliance, tried to explain to the Association for Humanistic Psychology why he felt the platform was unique:

... we call [it] a Living Platform. The platform offers concrete political proposals, but doesn't purport to offer final answers. It includes commentary and dissenting opinion, and it asks readers to criticize it and help improve it, so that over the years ahead it can serve as a focus for thousands of people to cooperate in thinking through the changes we need to make.[40]

"Political Awareness Seminars"

These were day-long or weekend experiences designed to make participants more deeply aware of the political process and their own potential for using it to heal society.[13] To some observers, the seminars functioned primarily to build self-confidence.[27] To Olson, they helped participants discover and merge their visions of a better society, and explore how to implement them.[13] To the authors of Spiritual Politics, the key part came when participants were asked to act out their feelings toward their political adversaries – and were then told to reverse roles. "Many deep insights resulted," the authors wrote, "with participants discovering [they] often had problems similar to the ones they accused their adversaries of having."[41]

"Consultations with Elected Officials"

Head shot of middle-aged man with moustacheCalifornia legislator John Vasconcellos invited people to the Alliance's first "Consultation with Elected Officials" and was a featured speaker there.

These were national conferences of "transformation-oriented" politicians,[13] Alliance GC members, and other interested parties. Political science professor Belden Paulson, who helped coordinate the first one, in Milwaukee, says he recruited California state legislator John Vasconcellos and Colorado state legislator Miller Hudson to invite people to the weekend event and be speakers there. Sixteen elected officials ended up attending. There were also eight Alliance GC members, six academics, spiritual writer David Spangler, and some residents of intentional communities.[6] According to a letter Paulson quotes from one of the intentional-community residents, there was great tension at the consultation between pragmatists and visionaries – until the last day, when "it all came together, starting with the politicians who, one by one, spoke of how this opened whole new horizons for them."[42]

National political newsletter

Renewal newsletter attempted to report on current affairs from a transformational perspective.[13] It also attempted to critically assess relevant groups and books and serve as a forum for activists.[2] It boasted nine founding sponsors – Ernest Callenbach, Willis Harman, Hazel Henderson, Karl Hess, Patricia Mische (co-author of Toward a Human World Order[43]), Jeremy Rifkin, James Robertson, Carl Rogers, and John Vasconcellos.[2] The newsletter's annual "Transformational Book Award" was voted upon by 70 hand-picked academics and think tank staffers from across the U.S.[31]

Restructuring and dissolution

The Alliance restructured itself in 1982. It decided to close its Washington, D.C. office but keep the Governing Council intact. Rather than running and funding projects and supporting an organizational infrastructure, it would seek to serve as a kind of umbrella for entrepreneurial, independently run projects.[2] It dissolved the next year.[44]

Aftermath

Long, low-rise, modernistic office building.Alliance co-founder Gordon Feller later became "urban innovations" director at Cisco Systems in Silicon Valley.[60]

Many initial Governing Council members and other founders of the Alliance – often at the early stages of their careers[6] – engaged in transformation-oriented activities after the Alliance dissolved in 1983.[nb 8] Some of them contributed to transformational theory and practice for many decades.

In 1984, at least nine people associated with the Alliance were among the 62 people in attendance at the invitation-only founding meeting of the U.S. Green Party movement in St. Paul, Minnesota.[44] In addition, the Alliance's platform circulated there.[61] One former GCer, Mark Satin, was later credited with helping to initiate that meeting,[62] and in a scholarly book on the early U.S. Greens, ecofeminist author Greta Gaard concluded that Satin "played a significant role in facilitating the articulation of Green political thought," and that his political philosophy influenced the Greens' "ideological foundation."[63]

Other former Alliance members helped organize other transformation-oriented political initiatives. For example, GC members Corinne McLaughlin and Stephen Woolpert helped develop the Ecological and Transformational Politics Section (section #26) of the American Political Science Association,[25][59] Leonard Duhl helped initiate the Healthy Cities program at the World Health Organization,[64] and Alanna Hartzok co-founded the Earth Rights Institute.[65]

Some Alliance founders later ran for seats in the U.S. Congress, though none won. In 1986, Joseph Simonetta – co-founder of an Alliance chapter[66] – obtained the Democratic Party nomination for a House seat.[66][nb 9] Six years later, former GC member John McClaughry obtained the Republican Party nomination for a Senate seat.[67] In 2001, former GCer Alanna Hartzok obtained the Green Party nomination for a House seat,[68] and in 2014 she obtained the Democratic Party nomination for that same seat.[69]

Several Alliance founders later took transformational ideas into the multinational corporate world. James Ogilvy co-founded the Global Business Network to introduce futures thinking and scenario planning to multinational corporations.[70] Marc Sarkady became a global management consultant explicitly committed to "organizational transformation" and "visionary leadership";[71] one of his earliest challenges was trying to build teamwork among General Motors executives.[72] Malon Wilkus, an intentional community activist while on the GC,[33] eventually became head of American Capital Strategies and won praise in a book devoted to "creative inside reformers."[73] Richard B. Perl founded an international investment company helping Japanese investors do environmentally friendly real estate development in the U.S.[74] He also partnered with a French chocolate manufacturer.[74][nb 10]Jim Benson founded innovative computer and space firms, including SpaceDev.[76] Gordon Feller became director of "urban innovations" at Cisco Systems, a multinational technology company.[60]

One year after the Alliance dissolved, two former GC members launched transformation-oriented periodicals, Eric Utne with Utne Reader[77] and Mark Satin with New Options Newsletter.[78] One futurist described New Options as a "successor" to the Alliance's newsletter.[79] While these periodicals did not please some critics, such as conservative scholar George Weigel,[80] others found them rewarding.[nb 11]

Many Alliance founders wrote transformation-oriented political books after the Alliance dissolved.[nb 12] These addressed a variety of traditional and emerging subjects, including intentional communities,[82]bioregionalism,[83] the interconnectedness of global issues,[84] small-scale participatory democracy,[85]social entrepreneurship,[86]sustainable cities,[87]environmental technologies,[88]radical centrism,[89]land rights,[90]transpartisanship,[91] and spiritual politics.[92] One former GCer became lead editor of an academic textbook on transformational politics.[93]

Some former GCers' transformational books were more personal. Bob Dunsmore wrote about being an activist for 40 years,[94] James Ogilvy wrote about moving from goal-driven to soul-driven,[95] Eric Utne exhorted readers to "Look Up, Look Out, Look In,"[96] and Norie Huddle wrote a book explaining transformational ideas to children and others entitled simply Butterfly.[97]


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